Showcasing the potential of emerging technology through video storytelling
Our client was conducting live demonstrations and scenarios of new and emerging technologies. Our challenge was to develop a video product that captured the live demonstration and told the story of the potential of the technology to a broad audience. We coordinated the video capture of three important client projects, working closely with multiple stakeholders, within stringent safety guidelines, to create genuinely impactful media.
Marketing campaign strategy
“Without the support of RD to realise our vision, the reach of our demonstration would have been only those present at the time. Through the narrative development journey and with a mix of virtual and live video, our story not only came to life but also has reached many more audiences across Australia and internationally.”